Web3 Games,
NFTs & Metaverse

What is FALK? Falk is the developers-friendly layer 2 protocol and platform service for web3 game developers and brands’ NFT, supporting both Ethereum and BNB Smart Chain powered by Pocket Arena. What is layer 1 and layer 2? (Source : https://ethereum.org/en/layer-2/) Layer 1 is the base blockchain. Ethereum and Bitcoin are both layer 1 blockchains because they are the underlying foundation that various layer 2 networks build on top of. Examples of layer 2 projects include "rollups" on Ethereum and the Lightning Network on top of Bitcoin. All user transaction activity on these layer 2 projects can ultimately settle back to the layer 1 blockchain. Layer 2 (L2) is a collective term to describe a specific set of Ethereum scaling solutions. A layer 2 is a separate blockchain that extends Ethereum and inherits the security guarantees of Ethereum. Ethereum also functions as a data availability layer for layer 2s. Layer 2 projects will post their transaction data onto Ethereum, relying on Ethereum for data availability. This data can be used to get the state of layer 2, or to dispute transactions on layer 2. Why do we need layer 2? (Source : https://ethereum.org/en/layer-2/) Three desirable properties of a blockchain are that it is decentralized, secure, and scalable. The blockchain trilemma states that a simple blockchain architecture can only achieve two out of three. Want a secure and decentralized blockchain? You need to sacrifice scalability. Ethereum has reached the network's current capacity with 1+ million transactions per day and high demand for each of these transactions. The success of Ethereum and the demand to use it has caused gas prices to rise substantially. Therefore the need for scaling solutions has increased in demand as well. This is where layer 2 networks come in. Scalability The main goal of scalability is to increase transaction speed (faster finality) and transaction throughput (higher transactions per second) without sacrificing decentralization or security. The Ethereum community has taken a strong stance that it would not throw out decentralization or security in order to scale. Until sharding, Ethereum Mainnet (layer 1) is only able to process roughly 15 transactions per second. When demand to use Ethereum is high, the network becomes congested, which increases transaction fees and prices out users who cannot afford those fees. That is where layer 2 comes in to scale Ethereum today. What is BNB Smart Chain? (Source : https://academy.binance.com/en/articles/an-introduction-to-binance-smart-chain-bsc) BNB Smart Chain (BSC) is best described as a blockchain that runs in parallel to the BNB Beacon Chain. Unlike BNB Beacon Chain, BSC boasts smart contract functionality and compatibility with the Ethereum Virtual Machine (EVM). The design goal here was to leave the high throughput of BNB Beacon Chain intact while introducing smart contracts into its ecosystem. In essence, both blockchains operate side-by-side. It’s worth noting that BSC isn’t a so-called layer two or off-chain scalability solution. It’s an independent blockchain that could run even if BNB Beacon Chain went offline. That said, both chains bear a strong resemblance from a design standpoint. Because BSC is EVM-compatible, it launched with support for the rich universe of Ethereum tools and DApps. In theory, this makes it easy for developers to port their projects over from Ethereum. For users, it means that applications like MetaMask can be easily configured to work with BSC. Why Use NFT (Non-Funtible Token) Technology for Game Development (Web3 game)? Author : Akash Takyar Web3 gaming is a value-exchange gaming model where people can own and trade in-game objects and collectibles in the form of unique NFTs using cryptocurrencies. Web Gaming offers self-sovereignty and decentralization in gaming and is open source. There are some fundamental features of Web3 gaming platforms: Ownership and interoperability Web3 gaming offers self-sovereignty where players can completely own in-game assets and collectibles as digital NFTs. In traditional gaming, players own in-game assets and collectibles, but they lose all of their assets once they decide to change the gaming platform. Web3 gaming solves this problem by providing true ownership and interoperability between various platforms. The players can own in-game assets on one platform and carry them over to their next gaming platform. Old game integration Web3 gaming has another interesting feature of integrating and upgrading older game models into metaverse and blockchain platforms, making them decentralized in nature. The gaming process is personal, and every player has their preferred game. Web3 offers to upgrade old and popular games by extending them to the metaverse, where players can make their avatars and trade in their favorite in-game assets and collectibles. Player-driven gaming Web3 gaming tailors the gaming ecosystem based on players’ liking. There are different ways in which Web3 gaming benefits players. One is the play-to-earn aspect, where they earn profit via their in-game items; another is old-game integration which takes care of players’ wish to play their favorite games on the metaverse. Another aspect of player-driven gaming is that Web3 gaming supports self-sovereignty, which is again for players’ benefit. Negligible Downtime Web3 gaming ecosystems run autonomously with minimal maintenance cost and zero intervention from any authority. With block minting and high game data storage facility, Web3 gaming has negligible downtime and is highly scalable. Transparent gaming Web3 gaming is a distributed process where games are hosted on the blockchain, making them unhackable. With no single point of failure, blockchain-based gaming relies on voting consensus to modify the gaming process and is equally accessible to all the players engaged on the network. This way, Web3 gaming ensures a high level of transparency. Overall, NFTs or Non Fungible Tokens enable players to turn in-game collectables, assets and artefacts into real-world value. For example, you own the items that you obtained in the virtual world and get real-life value by trading or selling them on a digital asset marketplace. The scarcity and ownership of these items or NFTs are secured by and recorded on blockchain. Why Use NFT (Non-Funtible Token) Technology for Brand Marketing? Customer Retention and Royalty The most important things in brand marketing — making contacts, nurturing contacts, nurturing relationships — are the very first things that COVID-19 has complicated in real life. Therefore, the virtual community is what the brands are longing for, using entertainment to build the brand equity in the virtual world for their customers, so that they are able to provide cross-border social relationships and cultivate the virtual venue efficiently and effectively . . Customer rewards and loyalty programs are the essential parts of brand marketing, but it comes with many issues and costs to operate properly and transparently while strengthening brand power. NFTs (Non-Fungitble Tokens) are the right tool and underlying blockchain technology to enable transparent rewards needs and strengthen brand customer loyalty as the branded NFT holders turn their customers into very loyal stakeholders and community participants. As a token, NFTs can be traded and paid out on the NFT marketplace. Every mileage stored in the database is stored in the IFPS, which is a decentralized blockchain storage. In the next 10 years, more brands are expected to lead with a more interactional aspect of customer experience. Video games are designed to be addictive as the brain constantly stimulates sustained engagement. Gaming is one of the powerful marketing tools for brands, but it is an expensive option because it takes a lot of time and money to develop a branded game with standards and fun. Emoji Games' branded mini-games allowed all brands to develop their own games without coding on a very small budget. Now this platform is used by many global brands, including large corporations. The branded games, especially with social elements, are more in demand, and one of the elements that games use is the addition of social esports features. The Esports feature intensifies the fun part of games by playing against other peer players, especially when the winners are rewarded with real-world rewards backed by NFT technology. Why do game developers and brands need a platform like Falk for their NFT projects? This is where Falk comes in to take on this complicated role of bringing together the different technologies in gaming and blockchain on a single platform and making this entire process seamless, easy and cost-effective for brands by providing a blockchain-based service platform with the following key features. - Developer-friendly API and UI/UX - No gas fee, no minting fee, no subscription fee - 1% of the traded NFT price (at the expense of the seller) for NFT from game developers - 1.75% of the traded NFT price (at the expense of the seller) for non-game brands - Approved game developers/brands are open for running nodes